Make drafts sound like you, not generic AI

What you’ll learn

PublishLoud writes from what it knows about your product and how you want to sound. If drafts read like an ad for “an AI-powered platform”, fix the inputs once and every draft after gets better.

Step by step

1. Go to Settings → Product brain. On Basics, rewrite the One-liner to say exactly what you do and for whom.
2. Open Positioning and fill in Primary audience, Problem solved and Differentiators. Click Save.
3. Open Voice. Under How your posts will sound, pick a Tone, Length, Emojis and Formatting.
4. Under What drafts may say about you, add Facts you can use (real numbers, launch date) and anything to Never claim.
5. Back on Today, click New X draft (or New LinkedIn draft) and compare.

Tips

• Drafts only use facts you list, so add one or two real numbers if you have them.
• Refresh re-reads your website after a big site change.

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